Innovation is fueling a new era in real estate, and RealEstateAPI is at the center of it
Written by Lukas Curtis, Sales Engineer @ RealEstateAPI
Here's the TL;DR
- We doubled our business last year. We're on pace to do it again.
- We are growing our team to keep up with the increased demand
- Despite economic woes, the real estate industry and its participants is teeming with innovation and chutzpah—and we are helping people convert that hunger for progress into action
By solving real-world problems with cutting-edge technology, we’re helping the Real Estate industry move forward—faster than ever before!
Here's a quick snapshot of the major stories driving residential real estate in 2025...
The resolution of the NAR (National Association of Realtors) lawsuit (Aug 2024) surrounding buyer-side agent compensation sent ripples through the industry, challenging long-held practices and sparking innovation in how transactions are approached.
Companies continue to innovate by making the home buying process faster and more flexible. This has taken the form of new approaches (e.g. Private listings on Compass) and Mergers & Acquisitions, the largest of which you’ve certainly heard in the news—Rocket agreeing to buy Redfin & Mr. Cooper for a combined $11B.
Even title insurance is getting a fresh look, as legaltech and proptech join forces to cut the complexity (and costs) associated with ensuring a clear chain of ownership.
In our practice, we see companies working to tackle these and other challenges everyday. It's inspiring to watch the ingenuity they're bringing to the problems. Truly novel approaches to deeply entrenched processes. In fact, I believe that the next series of proptech unicorns are in our client portfolio right now. No spoilers in this post. But perhaps in another one, I'll drop the names of a few that I'd be willing to bet on.
For better or worse, there are plenty of problems on the horizon that will demand even more creativity. The foreboding fear of defaults looming over both Commercial & Residential Real Estate is still present as the Fed stalls on bringing rates down. But even there, the proptech and fintech shops are preparing solutions to mitigate losses and help homeowners avoid squandering their equity.
In order to stay competitive in this ever-evolving market, real estate professionals need access to robust tools. Property and MLS Data APIs like ours fuel their businesses and give them the transparency they need to protect against risk, cut costs, and seize more opportunities in the multi-trillion dollar Housing Market, no matter their niche.
Going from being a Full-Stack Engineer at RealEstateAPI 3 years ago to now sitting in the role of a Sales Engineer, I’ve seen firsthand the intersection (and innovation) of the underlying tech and business models that are emerging to bring that tech to market—from simple homebuyer-facing apps to complex mortgage applications and many more use cases across the industry.
Just how much demand is there for “PropTech” tools? Let’s look at our booking numbers as we’ve grown and helped hundreds of teams.
💡 From 2023 to 2024, our year-over-year bookings growth was nothing short of phenomenal as we sought to crystallize our Product Market Fit:
📈 May: +641.18%
📈 June: +241.03%
📈 July: +412.90%
📈 August: +717.65%
📈 September: +379.41%
📈 October: +246.81%
And in 2025, we haven’t slowed down at all. We are continuing to compound our progress. With over 2500 bookings in the last year (May 2024 - May 2025), we essentially doubled our total bookings from the end of 2024 (+96%). And thankfully, I have @Alex to help field the calls and extend our capabilities to help more and more companies integrate our APIs quickly and at scale.
These numbers aren't just statistics—they're proof that through constant refinement of our sales motion and listening to our customers, we can continue improving our product and positively impact the workflows of more teams across the industry.
Our early success has been driven by our focus on understanding what success looks like for our customers.
So, as proud as we are of having the fastest most expressive APIs in the industry, we’re even more proud to see that our customers see us as collaborators in the big audacious goals they’ve set for themselves. And we’re honored that both startups and publicly traded companies alike trust us to partner with them on such an important part of their business.
In this next phase of growth, we're taking all the lessons we've learned from 3 years of working closely with dev teams across proptech, fintech, solar, home services and creating a rich, self-service customer portal that puts our expertise directly in developers' hands. This isn't just another dashboard – it's the culmination of thousands of customer conversations, feature requests, and integration challenges we've solved together. Our new portal will feature an AI-powered code assistant that generates custom examples on demand, comprehensive usage analytics that help teams optimize their API consumption, and streamlined account management tools that let developers focus on building rather than waiting for support tickets.
We've proven that white-glove service scales relationships, but we also know that great developers want the freedom to experiment, iterate, and deploy at their own pace. This portal represents the best of both worlds—all the institutional knowledge from our sales-led approach, now packaged into an intelligent, always-available platform that grows with our customers' ambitions. Whether you're a scrappy startup burning the midnight oil or a Fortune 500 company with complex integration requirements, you'll have enterprise-grade tools with startup-speed execution.
On a personal note, getting to interact with our awesome customer base and our talented engineering team—@Jose, @Elvan, @Justin, and @David to deliver the best product possible has been one of most fun (and hard!) experiences I’ve had.
And we aren’t done yet, so stay tuned for more!